Strategy

Marketing Strategy & Planning | Naming | Brand Consulting & Strategy | SEO/SEM/PPC

 

Marketing Strategy & Planning

Great creative starts with a great plan. We work with our clients to make the most out of their budgets. The best way to do this is to have a base line plan for the year that we can execute against. It help keep our time focused and allows them to budget appropriately for the months ahead. 

We grab a coffee ( *cough* or something stronger *cough*), and sit down to look at what you currently have, what your goals are, and what you need to build to achieve those goals. 

 

Naming (Product/Business)

Naming is one of THE HARDEST things that you can do. I'm sure if you've ever been through that process you would agree. It's easy to look at a brand like Nike and see the logo, the story, and the creative and say, "Thats dope". But if you had never seen the brand before and saw the name typed out on a piece of paper in 12pt Times New Roman... you'd feel different. 

I've been through enough naming projects over the years to develop a process that delivers consistent results, provides a clear framework and path to what is normally chaos, and helps give a 30,000 foot view of the brand before it's even created. 

 

Brand Consulting & Strategy

Plain and simple; I help brands find their magic. What does that mean? Check out Beast School.

I have perfected (and am still perfecting) a process to help you dive deep into your brand quickly, and get the hard questions out of the way to unblock your brand's flow. I've been doing this with businesses for 5+ years and I know how painful this process can be... so I guide you through it. 

 

SEO/SEM/PPC

Search Engine Optimization, Search Engine Marketing, and Pay Per Click advertising are more than just buzzwords, they're the lifeblood of your business. We'll help you get in front of the right people in the right places. 

SEO will help you get the low hanging fruit. When people are searching for you, or for your service/product, YOU NEED TO SHOW UP IN THE SEARCH RESULTS. The sad thing is that this doesn't happen for most businesses. We can fix that. This approach is what we call the "trapper" approach. This isn't a super targeted method, but still effective in capturing dinner. 

SEM & PPC will help you get in front of people who don't even know that they need you yet. Our approach is NEVER gross, slimy, or pushy. We believe in being helpful, and delivering value to your prospects to gain trust. This method is what we call the "hunter" approach. It is highly targeted at your tribes and speaks directly to their values. 

We have a monthly service we offer for this service, you can check it out here: 

Working with Ryan on my webpage was an excellent experience. I would highly recommend!
— Steve A.
I loved working with Ryan. I run a non-profit for women and he could not have been more supportive, technically, artistically and as a good person. He made it a pleasure and our website is brilliant.
— Mindy M.
This was my very first experience of using a professional to help with a logo for my bbq comp team name and Ryan did not disappoint...open, helpful, and excited. I could not be happier and will look forward to working with him again.
— Bradley R.
Ryan is absolutely FANTASTIC to work with and produces very high quality results. He worked with me to develop my logo and branding and continues to provide me with ongoing ideas on how to leverage these assets. Essentially, he is my “on-demand” marketing department!
— Perry M.