Process Series Vol. 2 – Brand Identity

This is the second installment of our Process Series. This series takes our most common project types and lays out our philosophies and our processes for each so you can get a glimpse into what it’s like working with Brave Little Beast. This week we’re covering our Brand Identity Design process.

Process Series Vol. 1 – No Presentations

This is the first installment of our Process Series. This series takes our most common project types and lays out our philosophies and our processes for each so you can get a glimpse into what it’s like working with Brave Little Beast. We’re kicking off this first one with an overview of how we work as a whole.

Get Messy. Make Mistakes.

Your fulfillment in life will never be achieved with clean hands and perfect order. It’s in the messiness of life that you will find beauty. It’s in the mistakes in life that you will find clarity.

How to Show Up When Your Tribes Need You

So you’ve built a world class brand and have a following of people who share the same values as you… now what? Amplification. This is all about growing your tribes and engaging in a meaningful way. How do we do this?

Pay Attention or You’re Going to Miss it

It’s 2019 and we’re still obsessed with work. I’m sure this has been the case for centuries, but when I stop and look at everyone around me, this fact just straight up punches me in the face.

5 Things I (re)Learned From My Kids

There is a spark in us all that makes us unique. A creative force that needs to be released. A view of the world that is beautiful and completely original to us. We can either withhold this gift, retract from letting the world see it, and smother the spark. Or we can care for it, place it on kindling, and share the brilliance of it with all.

Is it Simple, Clear, and Brilliant? If not, stop. Please.

The principles to creating magical work are pretty straightforward. This doesn’t mean that they’re easy to live out, but they’re easy to understand. Magical work is simple, clear, and brilliant. Let’s break these down.

Finding Your Imagination Again

When you give imagination space to grow, it will. And it will do so quickly. Sitting down with blank sheets of paper and coloring with markers. Playing catch. Going for a walk and feeling the breeze. These are all good for the soul.

What to Do When You’re Stuck

These 6 actions have helped me get out of a funk and get back to inspiration. They might not be the right steps for you, but in the process you might find your 5 steps. When you do, document them. That way every time you become aware that you’re stuck, you have a process to get your mojo back.